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Author profile

Anh Phung

Business Development Manager / TLM Vietnam

Second generation leader at TLM Vietnam, Anh Phung combines family operator knowledge with international corporate sales experience in Vietnam's motorcycle parts market.

Vietnam motorcycle parts distributionGenuine spare parts marketOEM supplier partnershipsB2B salesDealer network growthInternational business developmentKey account managementE-commerce strategyMarketing and sales
Anh Phung

Background

About Anh

Anh Phung is Business Development Manager at TLM Vietnam and a second generation leader in the family business founded by her father, Mr. Thach Phung, more than 20 years ago.

Her perspective combines formal business training, international exposure, and daily operating experience inside Vietnam's motorcycle parts distribution market. Anh holds a Master's Degree in Marketing and Sales from IAE Paris Sorbonne Business School and a Bachelor of Business Administration in International Business from Haaga-Helia University of Applied Sciences in Finland.

Before returning to TLM, Anh built commercial experience across well-known international and regional companies in Vietnam, including HP, Synnex FPT, ADA, and Esoft. Her work has covered B2B sales, key account management, e-commerce, international business development, and supplier relationships.

At TLM, Anh works directly across supplier development, dealer network growth, genuine parts positioning, and market expansion. Besides Mr. Thach Phung, she is one of the people closest to the full picture of how TLM operates: supplier expectations, dealer realities, product quality, pricing, logistics, and long-term trust in the Vietnamese market.

Future TLM articles are published under Anh's name because her role sits at the intersection of supplier strategy, market execution, and the family's long-running industry knowledge. Her writing is intended to help OEM and aftermarket parts suppliers understand Vietnam with more clarity, less guesswork, and a stronger commercial foundation.

Articles

Articles by Anh Phung

Showing 1-12 of 19 published articles

Partner proof and certificationsJul 11, 20266 min read

What Authorization Certificates Tell Motorcycle Parts Suppliers About a Distributor

What an authorized distributor certificate proves, what it does not prove, and how motorcycle parts suppliers should verify distributor claims in Vietnam.

Category demand and channel insightsJul 9, 20267 min read

What Vietnam's E10 Gasoline Shift Means for Motorcycle Parts Suppliers

Vietnam's E10 gasoline rollout is now live. Here is what overseas motorcycle parts suppliers should understand about fuel-system compatibility, dealer education, documentation, and channel readiness.

Category demand and channel insightsJul 7, 20269 min read

Vietnam in Southeast Asia's Motorcycle Market: Why OEM Parts Suppliers Should Pay Attention

A supplier-focused market research brief comparing Vietnam with ASEAN motorcycle markets by sales, installed-base density, data confidence, OEM ecosystem, policy pressure, and replacement-parts opportunity.

Category demand and channel insightsJul 5, 20268 min read

Vietnam Motorcycle Market by Region: Hanoi, Ho Chi Minh City, and Da Nang

A supplier guide to Vietnam's motorcycle market by region: Hanoi, Ho Chi Minh City, and Da Nang, with demand signals, vehicle-base caveats, logistics roles, and launch implications.

Market entry and distributor selectionJul 4, 20266 min read

How Supplier Partnerships Work in Vietnam's Motorcycle Aftermarket

A supplier guide to how Vietnam motorcycle parts partnerships work: product proof, distributor fit, import readiness, channel rollout, dealer education, feedback, and next steps.

Market entry and distributor selectionJul 2, 20267 min read

Vietnam Market Entry for OEM and Aftermarket Motorcycle Parts

A supplier guide to OEM and aftermarket motorcycle parts market entry in Vietnam: channel fit, distributor selection, proof, import readiness, and dealer support.

Market entry and distributor selectionJun 29, 20266 min read

Vietnam Motorcycle Parts Distribution Channels Explained

A supplier guide to Vietnam motorcycle parts distribution channels: importers, wholesalers, retailers, repair shops, online discovery, dealer feedback, and launch planning.

Partner proof and certificationsJun 28, 20266 min read

What Suppliers Can Learn from TLM's Current Partner Brand Portfolio

How motorcycle parts suppliers can read TLM's public partner portfolio as a signal of category fit, authorization proof, channel readiness, and distributor credibility in Vietnam.

Capability and network coverageJun 19, 20267 min read

How Nationwide Dealer Coverage Helps Motorcycle Parts Brands Grow in Vietnam

Why nationwide dealer coverage matters for motorcycle parts suppliers entering Vietnam: channel mix, replenishment, dealer education, brand trust, and market feedback.

Category demand and channel insightsJun 16, 20267 min read

Vietnam Motorcycle Parts E-Commerce: What Suppliers Should Know Before Choosing a Distributor

What overseas suppliers should know about Vietnam motorcycle parts e-commerce before choosing a distributor: marketplaces, social commerce, price visibility, authenticity, fitment, and aftersales support.

Market entry and distributor selectionJun 14, 20267 min read

How to Choose a Motorcycle Parts Distributor in Vietnam

A practical guide for overseas motorcycle parts suppliers choosing a Vietnam distributor, covering category fit, import readiness, dealer reach, brand protection, reporting, and due diligence.

Market entry and distributor selectionJun 11, 20267 min read

How to Launch a New Motorcycle Parts Brand in Vietnam

A launch-readiness guide for overseas motorcycle parts suppliers entering Vietnam, covering fitment data, distributor selection, import documents, labeling, warranty, dealer education, and first-shipment planning.